I build and run multi-channel paid campaigns across Google, Meta, YouTube and programmatic — turning spend into measurable performance for brands across the Gulf.
I'm a digital paid media professional based in Muscat, currently leading paid media at Zeenah LLC. My work spans strategy and planning through to hands-on execution: SEM, paid social, display and programmatic, built around clear KPIs and budgets that are actively managed rather than set and forgotten.
I've worked across automotive, retail, tourism, banking, FMCG and telecom — from mall footfall campaigns to national tourism pushes and bank acquisition programmes. Increasingly, that means pairing platform craft with AI-driven tooling and automation to get more out of every rial spent.